Manager, Digital Marketing & Social Media

I. Key Responsibilities In terms of Digital Strategy & School Branding - Develop and execute a digital marketing strategy that enhances the school’s visibility, enrollment pipeline, and community engagement. - Maintain strong alignment between digital activities and the school’s mission, vision, core values, and operational priorities. - Strengthen the school’s online reputation through consistent, credible, and positive digital communication. B. Social Media Management - Manage the school’s social media channels (Facebook, TikTok, Instagram, YouTube, LinkedIn, etc.) with a strong focus on academic highlights, student activities, school events, and parent communication. - Ensure timely posting, content accuracy, and high-quality visual representation of the school. - Monitor engagement, respond professionally to inquiries/comments, and escalate sensitive issues according to school policy. C. Enrollment & Admission Support - Develop digital campaigns and content that directly support student recruitment and admissions activities. - Coordinate with the Admissions Office to promote enrollment schedules, school programs, open house events, scholarships, tours, and special initiatives. - rack lead generation from digital channels and contribute to improved conversion rates. D. Content Creation & Creative Direction - Lead the creation of photos, videos, newsletters, banners, digital ads, and school promotional materials. - Oversee content approvals to ensure accuracy, confidentiality, and compliance with school policies. - Guide photography and videography during school events, academic activities, and celebrations. - Improve user experience to make the site parent-friendly and enrollment-focused. E. Digital Advertising & Campaigns - Plan and manage paid digital campaigns (Facebook Ads, Google Ads, TikTok Ads, etc.) to drive awareness and enrollment. - Optimize campaigns for best performance, with data-driven decision-making. - Ensure branding consistency and compliance with school communication standards. F. School Events & Public Relations Support - Promote school events, academic achievements, competitions, community service projects, and teacher highlights across digital platforms. - Coordinate communication before, during, and after major events. - Support crisis communication in alignment with school leadership guidance. G. Data Analytics & Reporting - Track performance of social media, advertising campaigns, and website analytics. - Prepare monthly reports with insights, recommendations, and next-step actions. - Provide data to support enrollment analysis and parent engagement strategy. H. Team Management - Lead, supervise, and develop marketing and digital media staff. - Ensure high operational standards, timely delivery, and professional conduct. - Coordinate cross-department communication to maintain content accuracy and alignment. Job Requirements: - Bachelor’s degree in Marketing, Communications, Digital Marketing, or a related field. - Minimum 5 years of experience in digital marketing, preferably in the education sector or service industry. - Strong understanding of digital platforms, school marketing trends, and parent engagement strategies. - Experience leading digital teams and managing performance-based marketing. - Excellent written and verbal communication skills in English; ability to communicate in Khmer is an advantage. II. Skills & Competencies - Strategic digital planning - School-focused communication and branding - Strong leadership and team coordination - Creative and student-centered mindset - Proficiency in analytics tools and advertising platforms. - High professionalism, confidentiality, and ethical conduct. - Ability to work under pressure and handle sensitive issues appropriately If you're interest in position. Pls drop me your updated CL and CV through Telegram https://t.me/tepvandeth or Mobile phone number 010878xxxClick To Call. Thanks!

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