Sales & Marketing Manager
AD ID: 12832843 • Phnom Penh • Nov 12
$1,200+ 2
- Main Category :
- Jobs
- Category :
- Marketing
- Job Type :
- Full-time
- Experience :
- 5Year+
- Strategy Development: Develop, implement, and continuously review a strategic, data-driven Annual Marketing and Admissions Plan aligned with the school’s mission, vision, and enrollment targets. - Brand Management: Oversee the school's brand integrity across all platforms and communications, ensuring the unique value proposition. - Market Intelligence: Conduct ongoing market research and competitive analysis of the local and regional international education landscape to identify new recruitment opportunities and assess competitor strategies. - Budget Management: Plan, manage, and monitor the Marketing and Admissions budget to ensure maximum ROI on all activities. - Student Recruitment and Admissions Support (Sales Focus) - Enrollment Target Achievement: Lead all student recruitment efforts to achieve annual enrollment targets. - Lead Generation & Nurturing: Create and manage campaigns to generate and qualify prospective family leads through digital channels, educational agents, and corporate/relocation partnerships. - Admissions Funnel Management: Oversee and optimize the admissions process, working closely with the Admissions Team to ensure a smooth, efficient, and exceptional customer experience for all applicants. - Digital Marketing: Lead all digital marketing initiatives, including website management (SEO/UX), social media strategy, email marketing, and paid advertising (PPC/SEM), focusing on generating qualified leads. - Content Creation: Oversee the creation of all marketing collateral, including brochures, videos, newsletters, school magazines, and press releases, ensuring content is engaging and culturally appropriate for the target markets. - Public Relations (PR): Proactively manage the school's public image, handling media relations and external communications, especially during sensitive or crisis situations.
Location: ELT Institute Phsar Thmei Bei, Doun Penh, Phnom Penh
Contact Info: Please don't forget to mention that you found this ad on khmer24.com.
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